Director's Journey

JustKHOO Agency was founded by leading modelling expert, Justin Khoo. A multi-faceted entrepreneur that will take you by surprise! Let us start you on the beginnings of his journey…

Justin started within the fashion and entertainment industry in 2013, where he built an incredible amount of experience within casting, training, mentoring and managing talent all across Australia. Casting talent and choreographing runways for big brands within the hair industry; Redken, L’Oreal, Matrix, Toni & Guy and Hairhouse Warehouse, allows Justin to showcase not only his agency representatives, but his creative side on a larger scale. Justin is incredibly passionate about working behind the scenes with clients in every aspect, and whilst doing so, Justin is able to juggle other creative interests.

Justin is and continues to be a successful commercial model, working for national and international brands, ranging from campaigns to television with Honda, Qantas, News Corp Australia, Yoghurt China and the Victorian Government to name a few! Working as a current talent, talent manager and scout, creative director and runway choreographer, Justin’s models have an additional opportunity and step forward for growth within the modelling and entertainment industry, based on strong foundations and client relationships Justin has built over the years.

JustKHOO Agency's vision is to become a unique agency, focused on providing anyone and everyone with the best platform to launch off!


We love working with JustKhoo and have consistently been impressed by Justin's professionalism, attention to detail, and commitment to fostering strong relationships. 

He takes the time to truly understand the needs and aspirations of his clients and works tirelessly to secure opportunities that align with their goals. His genuine care for the success and well-being of his clients shines through in every interaction.

JustKhoo are always a pleasure to work with and will no doubt be a long lasting joyful presence in the industry.

Northside Casting
Casting Director

Working with Justin at JustKhoo has always been great! I first discovered the agency JustKhoo when I was casting extras on Better Man, and it was like striking gold; such a great pool of people with great looks and great diversity. Justin is always extremely responsive, efficient and lovely to deal with. And all his talent have also been a pleasure to have on set.I have worked with Justin over the past 4 yrs and in that time his passion, dedication and determination to ensure the success of my events is exceptional!

Laura B
Casting Director

Justin will always go over and above for any activity and support the entire process.
I would reccomend JustKHOO Agency to any artists who are looking for models and an agent who understands our vision for hair!

Ludmila H
National Hair Care Education Manager

Working with Justin over the last few years has been amazing and is always seamless! Justin understands what we need as a client and always makes the experience as simple and enjoyable as possible, ensuring that the calibre of models cast are ones that meet our expectations! Justin and his team are great with communication and ensuring efficiency to cast is a top priority. Justin is easy to work with and a great individual to deal with and look forward to working with him in the future!

Gary P
National Education Manager, Original Mineral

JustKHOO have been great to work with, making the pre and post shoot process seamless. Looking forward to working with them in the future!

Christopher B
Brand Manager, JayJays

Justin helped coordinate talent for our shoots and shows and has managed to find the perfect cast for me every time. I’ve hit him with some big challenges and he still managed to exceed my expectations in every way.

Mary A
Owner, Royals Hair

Having started working with Justin recently, I was beyond thrilled when one of our international educators took the time to write and thank us for the introduction to JustKHOO – it was the most glowing recommendation I think I’ve ever seen! To know our clients are so well looked after means a great deal and Justin should be extremely proud.

Elli J
Content Manager, Reed Exhibitions